The last ten years have been defined by a truly global explosion of technology, especially in networking, entertainment, energy, and communications. Products like the iPod, iPhone, TiVo, and the rise of social networking, have influenced our lives to such an extent that they’ve become integral to the way we conduct business and interact collectively. The Multimedia Player or MP3 Player began a steady climb in popularity in the beginning of the decade and has since cemented itself as a cultural and technological icon of the 2000s. This is most apparent in Apple’s iPod, which released i......

During a recent industry analyst briefing from Freescale Semiconductor there was some discussion about the analog ASSP business, a market strapped with the reputation of having “low margins”, a branding somewhat correctly earned due to the highly competitive nature of both the wireless and consumer segments. Players in this market for analog include well known names such as STMicroelectronics, Infineon Technologies, Texas Instruments, NXP Semiconductors, and Freescale Semiconductor. ASSPs are highly integrated ICs that provide designers with a solution that would take mul......